How To Choose An Internet Marketing Mentor 

In deciding how to choose an internet marketing mentor – who should you follow and learn from online these days in other words, you need to be picky. When you get into the digital marketing industry (and you probably should) You will soon start to find that there are a lot of leaders out there specialising in and offering products and training on all sorts of stuff. How can you tell which ones are worth following?

Rather than providing a long list of gurus I’d suggest you get your ducks lined up before you start shooting.

It goes like this: You start to learn about the different types of paid and unpaid marketing that are out there. You see a lot of content and start to subscribe to people who seem to be authorities on specific strategies you are interested in pursuing.

Too Many Cooks – Never Good…

It all multiplies to the point where you are bombarded by information, tempting sounding training courses and digital marketing tools. If you do this for every strategy your mailbox will soon be filled with offers from experts on email marketing, Facebook marketing, content and blog creation, Youtube marketing… the list goes on and it leads to O.V.E.R.W.H.E.L.M.

Not only will you still not know how to choose an Internet marketing mentor but might choose too many!

How can you separate the wood from the trees? My own mentors Stuart Ross and Jay Kubassek advise that you start with one strategy, maybe two and stick with those until you’ve mastered them. Over time I’ve come to see that this is sage advice.

How To Choose An Mentor By Expertise

If you think about it that’s exactly what all the gurus, experts and mega successful marketers have done. That’s why their content looks so good and makes you want to buy their stuff. It’s how they’ve found huge success. It’s what you should do.

The really good ones stand out a mile. They are the ones to follow but only if you’ve chosen a strategy to start with. If you like video for example then check out people like James Wedmore – study their style of marketing and see what kind of value they are actually offering.

If you subscribe to their lists do they just bombard you with “buy my stuff” emails, or do they offer a lot of upfront value and a clear picture of the features and benefits they can bring you. If you follow that process it’s easier to identify the go to people for each strategy. Trying to master everything at the same time or to follow multiple leaders is a recipe for disaster.

A Map Through The Maze

All amazing – all different

If you want to find Facebook marketing experts look on Facebook. If you want to master video marketing look at the way the video gurus use video to market. Its simple stuff really but like the strategies themselves, you have to be strategic about your marketing education. It’s the biggest part of how to choose an internet marketing mentor.

On top of all this also bear in mind that you are not aiming to copy these people. They’ve spent time and money creating their personal brands. That’s why they stand out in a crowded marketplace. You can’t be Stuart Ross or James Wedmore or Frank Kern … they already exist. You can learn a hell of a lot from them but at the end of the day you need to be you – no matter what strategy you choose to tell the world about you.

Luckily though, rather than looking at what all these amazing people have built and thinking “I could never do that”, you can simply leverage their authority temporarily. You can align yourself with them and kind of “borrow” their authority.

The Right Internet Mentor Will Pay You 

The good guys will make it worth your while to learn from them: You learn from them and then tell your own followers how good it’s been for you. In simple terms that’s one of the best things about affiliate marketing.

I mentioned my own mentors Stuart Ross and Jay Kubassek earlier and would highly recommend their companies Six Figure Mentors and Digital Experts Academy as the best starting point. Their training platform starts with a holistic grounding in the entire industry.

When I was wondering how to choose an internet marketing mentor these guys stood out by a country mile. Since then I’ve chosen my strategies and furthered my education. Without them though I would still be floundering (and skint!)

It covers all of the possible paid and unpaid strategies, provides a vast range of resources, business systems and tools of the trade and combines this with a highly profitable partnership opportunity. Find out more by registering from a free webcast with Stuart Ross on the link below.

Free Webcast – The Truth About Making Money Online